Lotusí latest signing takes to the track with
the award-winning Evora.
Less than 24 hours after the announcement of
his commitment to Lotus as a brand ambassador
for the Type 125 programme, former F1 driver
Jean Alesi visited the Lotus Headquarters in
Hethel, Norfolk and put one of the road cars
through its paces.
During his visit Alesi also took time out to
look over the facilities including the
production lines before heading out on the test
track with one of the current range.
Commenting on his visit Jean Alesi said: ďIím
really impressed with the set up here, itís
fantastic, so much care and attention to detail
goes into the production. Every element from
design through to engineering is spectacular.
Driving the Evora was a lot of fun too. Perhaps
people make the mistake of underestimating the
Evora, it handles really well, great power,
overall performance and most of all fun -
everything I would expect from a Lotus. I really
enjoyed driving it.Ē
He didnít just keep the experience to himself
though, in the days leading up to his visit,
on-site Lotus employees were given the
opportunity to enter a competition to win a
passenger lap with the F1 legend Ė as a result,
five lucky Lotus staff members had the exclusive
chance to ride shotgun with Alesi. Not quite
your average Friday at work some might argue.
Gino Rosato, Director of Corporate Operations,
said: ďItís an absolute pleasure to be working
with Jean again and itís great that we can do
something fun for the team here too Ė team
morale is crucial to our success. I think Jeanís
passion for motorsport and determination to make
the best out of everything he does perfectly
complements the spirit of Lotus.Ē
In the next few days Alesi will be heading to
Italy for testing with the Type 125, Lotusí
exclusive ultra high performance F1 inspired
customer race-car. Given his F1 pedigree, Alesi
makes the perfect ambassador for the programme.