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KUALA LUMPUR, 8 January 2013 – LOTUS CARS
MALAYSIA today announced the official opening of
the first LOTUS Flagship Showroom and Centre in
Malaysia, strategically located in Sungai
Penchala. In conjunction of the opening, LOTUS
also unveiled two of its latest stars, the Exige
S and Elise S for the Malaysian market.
The opening of the showroom and launch of the
Exige S and Elise S was officiated by PROTON
Advisor YABhg Tun Dr Mahathir Mohamad, who was
accompanied by Dato’ Sri Haji Mohd Khamil Jamil,
the Executive Chairman of PROTON. LOTUS is a
wholly-owned subsidiary of PROTON Holdings
Berhad.
Part of DRB-HICOM’s plans to revive LOTUS, the
Flagship Showroom and Centre is built on
10,520m² of land, and offers a complete LOTUS
experience with a Showroom, a Customer
Interactive Block, and a Service Centre, where
owners will be able to service, and obtain the
spare parts for their Lotus cars.
The Showroom covers an area of approximately
1,060m², and consists of sale areas for new and
pre-owned Lotus cars. Elegant and minimalist,
the Showroom was designed to convey the heritage
of the LOTUS brand. Retail areas for Lotus car
accessories, Lotus Originals merchandise, a
delivery room, and open deck garden and
customers lounge are also located in the
Showroom building.
The advanced and fully-equipped LOTUS Service
Centre is approximately 1,009m² in size and will
offer the highest level of customer service to
current and future Lotus owners. The Service
Centre is able to accommodate up to 20 cars a
day and 480 cars a month.
According to Dato’ Sri Haji Mohd Khamil, when
DRB-HICOM first took over PROTON and all its
subsidiaries, including LOTUS, one of the
Group’s top priorities was to look into reviving
the LOTUS brand. “We have many times affirmed
our commitment to the future of this brand, and
with the launch of Malaysia’s first LOTUS
Flagship Showroom today, we are again
reiterating our commitment to the future of
LOTUS.”
“There are currently about 140 LOTUS Cars
showrooms around the world, and approximately 65
percent are 3S Showrooms, but what makes this
Flagship Showroom extra special is the 372m2
Customer Interactive Block, which was designed
for Lotus customers in mind,” he added. “A
‘LOTUS home’ for owners, this is where owners
will be able to get together and ‘hang out’.
This are will also be used to coordinate LOTUS
events such as Lotus Convoys, Races, and
Defensive and Advanced Driver Trainings.”
The opening also marked the official launch
of LOTUS’ latest power players, the supercharged
Exige S and Elise S. Already making waves
globally, the powerful Exige S was recently
awarded the coveted Car of The Year title by EVO
magazine, while the Elise S – the latest
addition to the Elise range, is perfect for the
enthusiast wanting to enjoy the thrill of the
ride with even better performance, without
compromising on weight.
“These cars represent the best that LOTUS has to
offer right now, and I can truly say that the
best is yet to come. For LOTUS to remain
competitive and relevant, it will be necessary
for us to introduce more and more exciting
products to our customers in the future,”
acknowledged Dato’ Sri Haji Mohd Khamil, who
added that the way for LOTUS moving forward is
to launch products sensibly, and with due
regards to proper compliance of quality, cost
and delivery.
ABOUT THE CARS
Lotus Exige S
The new Exige S is the ultimate in focused
sports cars. Capable of reaching 0-100 km/h in
3.96 seconds, it not only boasts impressive
stats, but is recognised by experts as a
benchmark of superior ride and handling. Its
dynamic performance is also enhanced by the
345hp (350 PS) supercharged 3.5 V6 engine.
Technical Specifications
ENGINE
Mid mounted, transverse 3.5 litre 24valve DOHC
V6 dual VVT-I equipped with Harrop HTV 1320
Supercharger utilising Eaton TVS Technology
TRANSMISSION
6-speed manual gearbox with sports ratios
Constant mesh helical gears and open
differentials
PERFORMANCE
0-100 km/h 3.96 seconds
Max speed 170 mph (274 km/h)
Max power 345 hp at 7000 rpm (350 PS) (258 kW)
Max torque 295 lbft at 4500 rpm (400 Nm)
Fuel consumption mpg (I/100km) with manual
gearbox: Urban 19.5 (14.5), Extra Urban 37.2
(7.6), Combined 28.0 (10.1)
CO2 emissions (manual) 236 g/km
Unladen vehicle mass 1176 kg
Lotus Elise S
The latest addition to the popular Elise range
is the new supercharged S model. With its soft
top and big personality, the car is perfect for
city drives or countryside escapades. Its 1.8
litre supercharged engine, which delivers 217 hp
/ 220 PS, marries speed, versatility and fun in
one sporty package.
Technical Specifications
ENGINE
Mid-mounted, transverse, 1798cm3, 2ZR-FE inline
4 cylinder
DOHC 16-valve Dual VVT-I with Magnuson R900
supercharger utilising Eaton TVS™ technology
TRANSMISSION
6-speed manual gearbox with sports ratios
Constant mesh helical gears and open
differentials
PERFORMANCE
0-100 km/h 4.6 seconds
Max speed 145 mph (234 km/h)
Max power 217 hp at 6800 rpm (163 kW) (220 PS)
Max torque 184 lbft at 4600 rpm (250 Nm)
Fuel consumption mpg (I/100km) with manual
gearbox: Urban 27.3 (10.3), Extra Urban 47.6
(5.9), Combined 37.5 (7.5)
CO2 emissions (manual) 175 g/km
Unladen vehicle mass 924 kg |
